E-commerce
e-commerce
Digital Independence in E-Commerce: How to Escape the Trap of Vendor Lock-in and People Lock-in
In the history of business digitalization, efficiency has always been the overriding goal. The first steps were simple: sheets of paper and binders were replaced with Excel sheets, and these over time gave way to specialized ERP systems (e.g. SAP, Microsoft Dynamics) or CRM (e.g. Salesforce, HubSpot). In the e-commerce industry, the beginnings were based on “tailor-made” solutions — dedicated stores built from scratch. Without this pioneering approach, the success of online trading would not have been possible, however, over time, it turned out that own code, written without standards, became an unbearable burden for many companies.

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