In today's world, data is the largest asset of any company. They are very often collected even when you do not know how to use them further.
You can quickly gain additional knowledge about your solution during the daily collection of information by carrying out activities in the field of Lean methodologies such as Customer Development, Growth Hacking and Pivoting. It is important to work with someone who understands exactly what the Lean iterative approach is and knows how to collect data so that they can be used for future purposes.